Radu Taracila Padurari Retevoescu has advised Aqua Carpatica founder Jean Valvis on the strategic agreement between the company and PepsiCo.
“PepsiCo will own a 20% equity stake in Aqua Carpatica and will have rights to distribute the spring water in Romania and in Poland, with opportunities to expand into other markets, including the US,” RTPR informed.
Carpathian Springs company Aqua Carpatica produces spring water in Romania.
PepsiCo is a New York-headquartered company, with its product portfolio including a range of foods and beverages like Lay’s, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and SodaStream.
“Aqua Carpatica is a brand that is as unique as its place of origin,” Valvis commented. “I am delighted with the opportunity to join with PepsiCo to expand our footprint in Europe and explore opportunities to bring Aqua Carpatica and its health benefits to new consumers in new markets. In little more than a decade, Aqua Carpatica has developed into a beloved brand in Europe, which we aspire to take public in the future. I am pleased that PepsiCo shares our vision to grow the brand in Europe and globally.”
The RTPR team included Managing Partner Costin Taracila, Partners Alina Stavaru and Roxana Ionescu, and Managing Associate Cezara Urzica.